Toys

In toys, the experience starts before the box is opened. Color, characters, surprise, and storytelling are what stop shoppers, spark imagination, and drive the purchase. Kitting gives toy brands a powerful way to turn individual products into complete play experiences that feel bigger, more exciting, and gift-ready.

From advent calendars and surprise-reveal kits to licensed bundles and club-store multipacks, kitting transforms products into retail moments. When execution is right, those moments launch on time, scale fast, and perform through the most critical selling seasons.

Built for Discovery

We assemble multi-SKU toy kits that bring play patterns and collections together in one compelling format. Each kit is designed to maximize engagement, encourage discovery, and increase perceived value.

Holiday-Ready Execution

Toy seasons are unforgiving. Our integrated workflows are designed to hit exact retail windows, even during extreme Q3 and Q4 demand spikes.

Accuracy at Scale

From blind-box programs to multi-piece playsets, toy kitting requires flawless execution. We manage complex bills of materials and high-SKU-count assemblies with strict quality controls.

Designed to Delight 

Packaging is part of the play experience. We design and engineer custom packaging that enhances storytelling, supports surprise elements, and performs on shelf and pallet.

Shelf-to-Pallet Ready

We produce pallet-ready displays, endcaps, PDQs, and dump bins that are engineered for fast placement and strong visual impact. Everything arrives ready to set, not rework.

Built for Peaks

Toy programs demand instant scalability. Our national kitting footprint is built to absorb holiday surges without sacrificing speed or accuracy.

One Accountable Partner

We manage packaging, sourcing, assembly, displays, fulfillment, and distribution under one program owner. Fewer vendors, fewer handoffs, and tighter execution when it matters most.

Built for Discovery

We assemble multi-SKU toy kits that bring play patterns and collections together in one compelling format. Each kit is designed to maximize engagement, encourage discovery, and increase perceived value.

Holiday-Ready Execution

Toy seasons are unforgiving. Our integrated workflows are designed to hit exact retail windows, even during extreme Q3 and Q4 demand spikes.

Accuracy at Scale

From blind-box programs to multi-piece playsets, toy kitting requires flawless execution. We manage complex bills of materials and high-SKU-count assemblies with strict quality controls.

Designed to Delight 

Packaging is part of the play experience. We design and engineer custom packaging that enhances storytelling, supports surprise elements, and performs on shelf and pallet.

Shelf-to-Pallet Ready

We produce pallet-ready displays, endcaps, PDQs, and dump bins that are engineered for fast placement and strong visual impact. Everything arrives ready to set, not rework.

Built for Peaks

Toy programs demand instant scalability. Our national kitting footprint is built to absorb holiday surges without sacrificing speed or accuracy.

One Accountable Partner

We manage packaging, sourcing, assembly, displays, fulfillment, and distribution under one program owner. Fewer vendors, fewer handoffs, and tighter execution when it matters most.
 

Built for Discovery

We assemble multi-SKU toy kits that bring play patterns and collections together in one compelling format. Each kit is designed to maximize engagement, encourage discovery, and increase perceived value.

 

Holiday-Ready Execution

Toy seasons are unforgiving. Our integrated workflows are designed to hit exact retail windows, even during extreme Q3 and Q4 demand spikes.
 

Accuracy at Scale

From blind-box programs to multi-piece playsets, toy kitting requires flawless execution. We manage complex bills of materials and high-SKU-count assemblies with strict quality controls.

Packaging Plays.

When packaging drives discovery, surprise, and shelf appeal—not just protection.

Where Play Meets Operations

Toy brands live at the intersection of creativity and complexity. Veritiv bridges that gap by turning imaginative concepts into executable, retail-ready programs without slowing teams down.

Built for Licensed Pressure

Licensed launches and entertainment tie-ins leave no room for delay. Our kitting programs are designed to handle late-stage changes, complex approvals, and compressed timelines without breaking execution.

Contact Us

Our experts design and assemble custom kitting solutions that protect your products and streamline delivery from start to finish. Contact us today to get started.

Sign in to Veritiv

Registered customers in the Northeast can now purchase on veritiv.com for delivery to CT, DE, MA, MD, ME, NH, NJ, NY, RI, VT, and Eastern PA. 

Need help signing in? Email eBusinessSupport@veritivcorp.com

Email Address

Password

Already a Customer and Need an
Online Account?

Outside the Northeast?

If your delivery state is not yet listed on the left, continue purchasing on commerce.veritivcorp.com

Login and ship other legacy brands.

Sign In

Registered customers in the Northeast can now purchase on veritiv.com for delivery to CT, DE, MA, MD, ME, NH, NJ, NY, RI, VT, and Eastern PA. 

Need help signing in? Email eBusinessSupport@veritivcorp.com

Email Address

Password

Already a Customer and Need an Online Account?

Outside the Northeast?

If your delivery state is not yet listed on the left, continue purchasing on commerce.veritivcorp.com

Login and ship other legacy brands.